Pura Baby Wipes - 100% Plastic-Free & Plant Based for Sensitive & Eczema-prone Skin

Pura, a brand born in the British home of Guy and Abi Fennell, has created a wipe that can safely clean up big messes without compromising the planet. Designed by parents for parents, Pura offers clean, safe, and planet-friendly products that are affordable for all.

Soft and strong, Pura's 100% plastic-free wipes contain 99% water and aloe vera, and are made from certified sustainably sourced biodegradable plant-fibers. Fragrance-free, EWG Verified, and Allergy UK certified, these wipes are kind to babies and their world.

Pura is a Carbon Neutral business and a certified B-Corp, demonstrating its commitment to using business for good. The company's wipes are sustainably made in the UK to the highest standards, ensuring they are good for both babies and the planet.

The wipes are EWG Verified and Allergy UK certified, made without fragrance, alcohol, parabens, or chlorine. They are hypoallergenic and pH balanced, making them perfect for newborn, toddler, sensitive, and eczema-prone skin.

Pura's wipes are made from biodegradable plant fibers from FSC certified sustainable sources and are 100% plastic-free, certified Vegan, and cruelty-free. The company uses a soft resealable lid to minimize plastic content and keep the wipes fresh, while the packaging is recyclable.

Larger than typical wipes and with the right amount of moisture, Pura's products are great for cleaning up the biggest messes on bottoms, hands, and faces. Gentle on skin and the planet, they are tough on everything else.

Pura's commitment to quality and sustainability has earned the brand multiple awards, voted for by real parents who trust the company's products. As a certified B-Corp and a Carbon Neutral business, Pura demonstrates its dedication to using its business for the greater good.

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